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2020-07-06 10:00

156.238.171.4网站建设不紧是页面设计,内容一样影响用户体验!

说起做网站,很多人首先想到的可能就是绚丽的网页设计,炫动的动画音效,或者翔实丰富的网站内容。尤其对于不懂得网站建设和网络营销的人来说,认为网站建设就是网页设计,其实际上并非如此。从网络营销的角度出发,专业而精美的网站设计是网站建设的必备要素,但是富有质量的网站内容以及定期或者不定期的更新维护则更不可或缺。

一、专业而精致的设计是网站建设的必备要素

就像仪表是人素养和气质的表现要素一样,专业而精致的网站设计对于网络营销来说必不可少。毋庸置疑的,内容是网站的根本,但是糟糕的网站设计则可能会拒客户于千里之外。什么样的网站设计才是理想的设计呢?很多公司甚至负责网站建设的公司都犯有同样错误,就是在网站建设的时候缺乏必要的市场调研和分析策划,而只是以自我为中心。但是网站毕竟是给用户看的,首先网站设计一定要满足必备的一些细节,粗糙的网站设计肯定没有什么营销力的;其次,从用户出发满足用户需求的网站设计,才是真正有价值的设计,才能从根本上帮助网站实现营销。

二、只有满足用户需求的设计才是成功的设计

网站设计很重要,而且只有满足用户需求的网站设计才是成功的设计。道理很多人都懂,关键是如何或者用户的对网站设计的需求呢?前期的调研分析和策划就不可少了。网站建设的目的什么,还包括网站做好后给谁看,也包括网站主要用户的年龄结构、知识层次以及地域分布等等。知道用户来自哪里,分析用户喜好偏爱,让网站建设技术结合商业需求才能做出真正满足用户需求的网站。

三、富有质量的网站内容以及维护更细更重要

对于不少公司来说,网站开通上线后就意味着网站建设完成,这样当然是不正确的做法。因为现在已经不是有网站就可以的年代,企业做网站的目的不仅要展示形象,还要产生营销效果。如果我们登录一个网站,连续几次访问后都发现没有丝毫的变化,到后来这个网站对我们还有吸引力吗?网站内容更新的重要性可见一斑。一些网站虽然有更新但是内容质量却不佳,而且大量的复制抄袭让不会给用户留下什么好印象。试想一下,不到千字的一页网站内容错别字都有十几个,语言组织也欠佳,这样的网站还有什么营销力可言?

若您还没有达到自己可以创立网站建设团队的需求,则可以选择高品质的专业网站建设团队进行第三方的打造和管理。东方网域具有一支良好的网站设计策划团队,在建站方面具有良好的策划及创意,一对一服务,让您无需在项目中与销售代表、设计师、等来回反复"纠缠",甚至"投诉无门",您只用联系您的"专属负责人"就可以解决建站问题,为您节约精力和时间成本,期待与您"长期合作、双赢发展"。
 

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